Daniela Galvão
SOGRAPE MATEUS ROSÉ

for ALF STUDIO

ILLUSTRATION


MARTISOR SPECIAL EDITION

Designed specifically for the Romanian and Moldovan markets, this special edition for Mateus Rosé celebrates Martisor, the ancient festival marking the arrival of spring. The intention was to honor this heritage through a contemporary lens, placing the tradition's most symbolic element, a red and white braided cord, cleverly integrated as the defining element wrapping the whole illustration together. Translating local folklore into a modern, geometric system, the artwork utilizes vibrant colors and stylized floral patterns.
Martisor Mateus Rosé
Martisor Mateus Rosé